LEADERSHIP

Nathan Tari

Founder, CEO

Nathan was promoting events, booking DJs and comedians at just 19 and went on to found TARI Global, an international entertainment marketing agency, in 2011. He created Couch Concerts which launched in Sept 2020, with Snoop Dogg.

He collaborates with some of the planet’s most revered superstars, prestigious brands and high-profile international events from TARI Global hubs in London, Paris, NYC, Milan, Ibiza, Cannes, Monaco, Amsterdam, Berlin, Miami, Dubai, Mumbai, Moscow, Shanghai & Sydney.

His black book is packed full of international celebrities, artists, talent, DJ’s, producers, musicians, record labels, stylists, production professionals, photographers, models, fashion designers, licensing specialists and consumer brands across the luxury/ lifestyle, music and fashion industries.

Nathan’s key skills lie in bringing artists, partners and teams together to deliver high-profile launches, increase brand awareness and ensure business longevity via cutting edge superstar programming. His unique mix of innovation, insight and talent acquisition is fast positioning him as a thought-leader in the entertainment marketing and technology sectors.

Team

Sara Tari

Global Coordinator

  • Sara is the Global Coordinator for TARI Global and manages the core team and various suppliers to keep projects on track. She directs social media for both the Tari business and clients’ events.

    She also runs the day to day business from the Tari head office. Sara has a variety of creative and management skills, from photography and graphic design to team management and business development, web design and video editing. With her variety of skills, Nathan knew he wanted his trusted sister to be working alongside him.

Andrew Levy

Licensing, IP & Brand Extension Expert

  • Globally connected Director specialising in Intellectual Property, Brand Extensions, Brand Licensing & Brand Exploitation Strategy and Sales Implementation.

Chandni Modha

Fashion, Style & VIP Expert

  • Experienced Director Of VIP Services for global brands including: Dolce & Gabbana & DSquared with a demonstrated history of working in the fashion, marketing and advertising industry. Skilled in Luxury Goods, Event Management, Editing, Art Direction, and Management.

    Strong operations professional graduated from Central Saint Martins College of Art & Design. Chandni’s other industry roles include ITB Worldwide and Starworks Group, with her own agency CJM Publicity being highly active in growing fashion and luxury markets.

Vivianna Sigona

Music Management & Activation Expert

  • Music Activations International Music Manager and Activation Producer for The Grammy's and MTV EMAs.

    Founder of The Island Stage, now in partnership with SXSW, Dubai Expo, and The Great Escape.